Innovation & Limitation - A Lecture by Malcolm Gladwell on Social Media
This is the lecture Gladwell gave in Vancouver the other day at the F5 Expo. Runs about 50mins but I think it is definitely worth your time.
Really thought provoking. I can kind of see why some people at this conference didn’t enjoy it because these type of conferences are made to hype up what you’re already interested in and encourage you. But taken the right way I think it can improve how people use tools like facebook and twitter.
Anyway, I’d be really interested in what other tumblrs thought of Gladwell’s lecture. Maybe you don’t take twitter/tumblr/facebook as seriously as he is talking here, maybe you just use it to goof off or maybe do some personal branding for your work (where weak-ties would be useful). But surely we’ve all read articles on Obama using twitter to help build a following and saw the whole green avatar for Iran effort, and I think Gladwell really pulls the rug out from the idea that something like twitter is truly useful for that.
*update* So I obviously don’t use twitter for any kind of self-marketing but I do however use it as a place to attain info on a range of topics. That being said I went through my following list and managed to delete half the people I was following. I unfollowed people whose lives I didn’t feel very invested in* or people that didn’t consistently provide information (videos/articles/music/other such things that perk my interest) I was personally intrigued by.
*Honestly, there are people on twitter I don’t know whatsoever who talk about their lives constantly and for whatever reason I want to see what happens with their jobs/girlfriends/softball teams/etc… Kind of like The Hills.